Everyone thinks building a brand and its design system needs a design tool, a designer, or an agency budget. We build a complete design system and brand from absolute zero with a Claude subscription and nothing else.

Think: tone of voice, colors, mood board, a real design system, etc. We start with Claude Cowork and move to Claude Design. Every prompt is shown and the refined versions are free to download.

Set goals that work for you, not against you. Not SMART goals, not SMARTEST goals, none of those that we know don’t really work.

Photo by Valeriia Zaletaieva on Unsplash